When promoting and selling organic fertilizer equipment, the following strategies and techniques can be adopted:

1. Education and information sharing: organic fertilizer equipment may be more complex than traditional equipment, so we must first do a good job in education and information sharing. Explain to potential customers the benefits of organic fertilizer for soil and crop health, and how the equipment can help improve the production efficiency and quality of organic fertilizer production lines.

2. Demonstration and case display: Provide practical cases and demonstrations to show the application effect of organic fertilizer equipment in actual agricultural production. You can invite potential customers to visit the site or provide video materials so that they can witness the operation and results of the equipment.

3. Solution customization: According to the specific needs of customers and agricultural conditions, customize suitable organic fertilizer equipment solutions. It emphasizes the flexibility and adjustability of the equipment, which can adapt to the needs of different sizes and types of farms.

4. Economic benefit analysis: Analyze the return on investment and long-term benefits of organic fertilizer equipment, and compare its cost-benefit advantages with traditional fertilizers and equipment. Emphasize the advantages of long-term use that can save costs and improve the quality of agricultural products.

5. After-sales service and support: Provide perfect after-sales service and support system, including equipment installation and commissioning, training operators, maintenance and so on. Customers need to have confidence and security after purchasing equipment, which will increase their confidence in purchasing decisions.

With the above skills and strategies, the organic fertilizer equipment sales team can more effectively demonstrate the value and advantages of the equipment to potential customers, promote sales and drive market growth.